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Alco-Export needed an ecommerce solution that could cater to both consumer and business customers, provide a richer user experience, and better reflect the essence and varieties of their distinctive family of brands. They subsequently partnered with us to create a single commerce experience, which could help achieve their multi-faceted goals.
A key component of our ecommerce strategy recommendations was introducing responsive design, within the Magento Enterprise-powered solution. We also improved the site's ease-of-use by enhancing search functionality and creating product pages that allowed the end user to shop all products.
As a result users are able to navigate customer-friendly interface and add items to the cart in one click. Moreover, due to the decision to create a responsive design it is possible now to do shopping from any device in any time. Finally, the menu of the web store is simple enough and requires few steps to find the needed information or option.