Alco-Export needed an ecommerce solution that could cater to both consumer and business customers, provide a richer user experience, and better reflect the essence and varieties of their distinctive family of brands. They subsequently partnered with us to create a single commerce experience, which could help achieve their multi-faceted goals.
It is always exciting to start a new project especially when the company that provides them is new on the market and offers something unusual to the customers. We were trying to create original and differential web resource that would satisfy people with graphic and speed of work.
Since radio is an entertaining resource there was a need to write attractive and user-adapted content which would encourage audience not only to listen but also read radio news and other updates of the website.
One of the tasks was increasing conversion what could be reached with a usable interface and helpful services available for free.
When you go out everything you want to do is to chose a place according to your preferences and budget and enjoy your time. That is why it was extremely important to make the website navigation as simple as possible. We needed to highlight two things – the location of the restaurant (so you could estimate how far the place is) and actually the services it can offer.
Art projects are always not easy to realize because of the specific requirements and limited target audience. It is necessary to make accent on graphic design of the website in order to attract visitors and make them not only get acquainted with web resource but also arouse interest to actually visit the museum.
There are not that many projects that inspire for new achievements, however, this one seemed really attractive and required maximum creativity and implementation of daring marketing decisions. The main concept of the resource is self-development and time management. It helps people value their time and organize their work. That is why we took much efforts to build the website in such a way so we could attract business people as well as those who are just starting their professional life. It was important to show visitors that it is comfortable to work in Horizont Business Hub and, what is more, encourage them to participate in educational and social events organized by the center.
The accent in work on designing websites is always put on graphics. That is why it is necessary to fill web resource with stunning pictures that would catch visitors’ attention and wake interest to view the whole gallery. Moreover, it is important to meet client’s needs and realize his ideas, therefore, there is no need to place any additional information on the website in order to prevent any distractions from the image.
Our main task was to create a nice and simple resource to make people feel relaxed and spend time with joy. We didn’t search any extraordinary options since the concept of change.ua is to fill the website with short but informative articles, news and advices. That is why the main factor we were leaning on while working on the project was maximal simplicity and convenience.