In 2014, Arvid Torset, Kristian Stølen, and Olav Balandin started developing DiggEcard, the gift card processor of the future. DiggEcard is one of the first companies to move past the 90s era of traditional gift cards. Before them, only big companies and corporations could offer gift cards because of the costs involved. Now, thanks to DiggEcard, any store can afford to have gift cards available through a range of white-label gift card solutions for websites, apps, and ePOS/POS.
To date, there are over 150 gift cards available through the platform that can be personalized and delivered 24/7, whether it’s paper, plastic, or digital gift cards.
DiggEcard’s main goal is to surpass $100 million in sales within three years and scale up after reaching this milestone. To do this, they needed to expand their market share to include tailor-made extensions for ecommerce platforms like Magento.
DiggEcard wanted to reach new B2B and B2C channels with a Magento extension for processing, purchasing, and managing gift cards, and they sought an experienced ecommerce team for the task. We were happy to help them propel their business forward.
DiggEcard required a deeper integration with Magento to serve their clients better. They proposed a solution and our Magento experts made their idea come to life. Since DiggEcard already had a working backend solution for choosing, personalizing, and using gift cards, we were tasked with connecting this solution with Magento. The company provided us with their API, which made development much easier. The Magento module we built can check the status of gift cards, apply discounts at checkout, and allow gift cards to be purchased through existing payment methods offered by the Magento store. Our milestones were the following:
This project took about a month to complete. The client knew what they wanted and it was our job to make their vision a reality. Our four-person team consisted of a back-end developer, front-end developer, QA engineer, and a project manager.
We were able to deliver a working Magento extension that can handle gift card processing (purchasing, checking card balance and validity, etc.) with DiggEcard’s intuitive user interface. With this extension in their arsenal, DiggEcard can expand its market share to include Magento merchants of all shapes and sizes. The new extension is seamless and does not interfere with the checkout process customers are accustomed to.