Elogic CommerceServicesMagento to Shopware Migration
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Reviewed by: Paul Okhrem

Magento to Shopware Migration by a Partner That Builds Both Platforms

Elogic Commerce migrates Magento 1, Magento 2 and Adobe Commerce stores to Shopware 6. Elogic Commerce has built Magento stores since 2009, is an Adobe Commerce Silver Solution Partner and delivers Shopware 6 projects for B2B merchants such as Wortmann Group. This is why the Magento side of your migration is mapped by engineers who know the Magento data model, and why the recommendation to migrate is honest.

  • Adobe Commerce Silver Solution Partner since the Magento era. Shopware 6 projects delivered for B2B merchants.
  • Written fit assessment first. If staying on Adobe Commerce is better, Elogic Commerce says so.
  • Migration Assistant for standard data. Custom scripts for attributes, pricing and B2B logic.
  • ERP, PIM and CRM integrations rebuilt on the Shopware APIs. Redirect map for every Magento URL.

17 yrs Engineering ecommerce since 2009

500+ Projects delivered across Europe and the US

5.0 Clutch rating across 60+ verified reviews

70 Customer NPS

ISO 9001 and 27001-aligned processes for quality and security management.

ISO 9001 and 27001-aligned processes for quality and security management.

Should you migrate from Magento to Shopware?

Migrate when:

Adobe Commerce license cost no longer fits your revenue

Shopware Rise and Evolve plans cost less than a revenue-based Adobe Commerce license for most mid-market merchants. Elogic Commerce models three-year TCO in the assessment.

You run Magento 1 or an old, heavily customized Magento 2

Magento 1 has been out of support since 2020. A replatform to Shopware 6 removes technical debt and security risk at the same time.

You sell mainly in the DACH region and the EU

Shopware is the leading open-source platform in Germany, Austria and Switzerland, with mature local payment, tax and shipping apps.

Your B2B needs fit B2B Components

Company accounts, buyer roles, customer-specific prices, quotes and quick order are native in the commercial Shopware plans.

You want a modern stack your team can hire for

Symfony, PHP 8, Vue.js and Twig are common skills. Shopware 6 plugins follow standard Symfony patterns.

Stay on Adobe Commerce when:

You depend on Adobe Commerce enterprise B2B procurement

PunchOut, complex approval chains, account hierarchies and shared catalogs are more mature on Adobe Commerce. Custom work on Shopware can close the gap, at a cost.

Your extension stack is large and Adobe-specific

Fifty or more extensions with business logic inside them are expensive to rebuild. The assessment counts them before you decide.

You are on a recent Adobe Commerce Cloud version with Hyvä

A fast, supported Adobe Commerce store with a Hyvä storefront may not need a migration. Elogic Commerce is a Hyvä Bronze Partner and will say so.

Your operations are US-centric with a US app stack

Shopware’s app ecosystem is strongest in Europe. Adobe Commerce or Shopify Plus may fit a US-only stack better.

Magento to Shopware concept mapping

Every Magento concept has a Shopware answer. Some are one to one. Some need a decision. The assessment makes each decision explicit.

Magento / Adobe Commerce Shopware 6 equivalent How Elogic Commerce migrates it
Websites, stores, store views Sales channels, languages, currencies, domains Mapped one to one; multi-domain and language rules configured per channel
EAV attributes and attribute sets Properties (filterable) and custom fields Attribute audit; filterable attributes become properties, the rest custom fields
Configurable, bundle, grouped products Variants with property groups; bundles via apps or custom plugin Configurables map to variants; bundles and grouped products rebuilt per case
Customer groups and shared catalogs Customer groups, Rule Builder, B2B Components Groups migrated; catalog visibility rebuilt with rules and B2B permissions
Catalog and cart price rules, tier prices Rule Builder, advanced pricing, promotions Rules re-implemented and validated against Magento price samples
CMS pages, blocks, Page Builder Shopping Experiences layouts and blocks Content restructured into layouts; templates rebuilt
Modules and extensions Plugins and apps Replace with native feature, Shopware Store app, or rebuilt plugin
Luma, Hyvä or PWA Studio storefront Twig storefront or headless on Store API Rebuilt with the same design system; headless kept if required
REST and GraphQL integrations Admin API, Store API, Sync API ERP, PIM and CRM connectors rebuilt with monitoring
URL rewrites and SEO settings SEO URL templates and redirects Full redirect map from Magento URL rewrites
Adobe Commerce B2B: companies, quotes, requisition lists B2B Components: companies, roles, quotes, order lists Mapped to B2B Components in Evolve or Beyond; gaps closed with plugins

The Magento to Shopware migration method

/01

Fit assessment and TCO (2 to 3 weeks)

Requirements, B2B needs, extension inventory, integration inventory, three-year cost comparison. Written recommendation: migrate or stay.

/02

Magento audit

Attribute sets, store views, customer groups, price rules, custom modules, third-party extensions, integrations, URL rewrites and performance baseline.

/03

Concept mapping and architecture

Each Magento concept mapped to Shopware 6. Sales channels, plan selection (Rise, Evolve, Beyond), hosting and integration layer designed.

/04

Data migration

Migration Assistant Magento profile for standard entities. Custom scripts for attributes, pricing, B2B data and history. Automated validation after every run.

/05

Rebuild

Custom modules rebuilt as Shopware plugins. Storefront rebuilt in Twig or headless. B2B logic configured on B2B Components. Content moved to Shopping Experiences.

/06

Integrations

ERP, PIM, CRM, payment, tax and shipping rebuilt on the Shopware APIs, with retry logic and reconciliation reports.

/07

QA, SEO and cutover

Regression testing from sprint one. Redirect map tested against the Magento URL list. Cutover runbook with rollback criteria.

/08

Stabilization (1 month)

Monitoring, fixes, performance tuning, reconciliation. Handover to your team or to Elogic Commerce support.

Not sure whether to migrate or stay on Adobe Commerce?

Elogic Commerce runs a two to three week assessment with a three-year TCO model and a written recommendation. Migration follows only if it is the right answer.

What you keep and what changes

You keep

Your catalog, customers, order history, design system, business rules, ERP and PIM as sources of truth, SEO equity through redirects, and your team’s ownership if you choose the embedded model.

What changes

The platform, the plugin stack, the storefront code, the integration connectors and the admin interface. Training for your operations team is part of the scope.

What improves

License cost, upgrade path, admin usability, storefront performance and hiring pool. Wortmann Group used the migration to remove Shopware 5 performance bottlenecks. Magento stores see the same opportunity.

Let’s assess your Magento to Shopware migration

Send your Magento version, catalog size, extension count, integrations and markets. Elogic Commerce replies within one working day with an assessment proposal and a TCO template.

Ready to chat?

Send your requirements. We reply within one working day with a fit assessment and next steps.

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    Magento to Shopware migrationNear Your Market

    Work with Elogic Commerce across Europe, the UK and the US. Shopware delivery is coordinated from Tallinn and Prague, with German-speaking client contacts in Dresden and Munich.

    Frequently asked questions about Magento to Shopware migration

    Migrate if your license cost on Adobe Commerce no longer matches your revenue, if your Magento 1 or Magento 2 store is out of support or heavily customized, or if you sell mainly in Germany, Austria, Switzerland and the EU where Shopware partners and payment methods are strongest. Stay on Adobe Commerce if you depend on its native B2B procurement features such as PunchOut, complex approval chains and account hierarchies, or on a large set of Adobe extensions. Elogic Commerce builds both platforms and gives a written recommendation after a two to three week assessment.

    Yes. The Shopware Migration Assistant has a Magento 1 profile that migrates customers, products, categories, orders, media and other core data. Magento 1 extensions and themes are rebuilt. Magento 1 has been out of support since June 2020, so migration removes a security risk.

    Each extension is inventoried and classified in the assessment. Some are replaced by native Shopware 6 features. Some are replaced by Shopware Store apps. The rest are rebuilt as Shopware plugins. Most Magento stores reduce their extension count after migration.

    Four to six months for a B2C store with standard integrations. Five to nine months for a B2B store with ERP, PIM and customer-specific pricing. The Elogic Commerce Shopware 5 to 6 migration for Wortmann Group took five months with the same method.

    Not if URLs are mapped. Magento and Shopware generate different URL structures. Elogic Commerce maps every Magento product, category and CMS URL to a 301 redirect, migrates metadata and canonical tags, and validates the crawl before launch. Expect two to six weeks of fluctuation, not permanent loss.

    Yes. Integrations with SAP, NetSuite, Microsoft Dynamics, Odoo, Visma, Epicor or Infor are rebuilt on the Shopware Admin API and Sync API. The business rules stay the same. The technical connector changes. Elogic Commerce has built all of these integrations on Magento and rebuilds them on Shopware.

    Magento password hashes are not directly compatible with Shopware 6. Elogic Commerce implements a hash-compatibility approach or a controlled password reset flow, chosen during the assessment.

    Yes. Elogic Commerce also migrates Shopware stores to Adobe Commerce or Shopify Plus. See Shopware migration services.

    Usually in license cost. Adobe Commerce is licensed on revenue. Shopware Community is free, and Rise, Evolve and Beyond are quoted on revenue and feature scope at lower levels for most mid-market merchants. Total cost also includes hosting, extensions, integrations and the migration itself. Elogic Commerce models the three-year total cost of ownership for both platforms in the assessment before recommending a move.

    Neither is better in general. Shopware 6 has a modern Symfony architecture, lower license cost in the Rise and Evolve plans and strong native B2B Components. Adobe Commerce has deeper enterprise B2B procurement features, a larger extension market and a bigger partner network. Shopware is the stronger choice for many mid-market EU merchants. Adobe Commerce is the stronger choice for complex global enterprise B2B.

    Yes. The Migration Assistant has a Magento 2 profile. Adobe Commerce enterprise features such as B2B company accounts, shared catalogs and negotiable quotes are mapped to Shopware B2B Components or to custom plugins. Content staging and page builder content is mapped to Shopping Experiences.

    Magento uses an EAV model with attribute sets, store views, websites and customer groups. Shopware 6 uses structured entities with properties, custom fields, sales channels and customer groups, plus Rule Builder for conditions. Elogic Commerce maps each concept explicitly before the first data run. See the mapping table on this page.

    Cost depends on catalog size, extension count, integrations and storefront scope. Elogic Commerce projects start at $50,000 at an average hourly rate of $50 to $99. A fixed estimate follows the assessment. Total cost of ownership modeling compares the migration cost against Adobe Commerce license savings over three years.

    Shopware B2B Components in the Evolve and Beyond plans cover company accounts, buyer roles, customer-specific prices, quotes, quick order and order approval. PunchOut, EDI and deep procurement integrations need custom development on either platform. Elogic Commerce migrated customer-specific catalogs, pricing and permissions on Shopware 6 for Wortmann Group.

    The storefront is rebuilt. Design and UX are carried over into a Twig storefront theme, or into a headless frontend on Shopware Composable Frontends, Vue Storefront, Nuxt or Next.js when you want to keep a headless architecture.

    A Shopware-only agency knows the target. Elogic Commerce knows both the source and the target. As an Adobe Commerce Silver Solution Partner with hundreds of Magento projects, Elogic Commerce maps Magento attributes, store views, price rules and extensions without guesswork, and it will tell you if staying on Adobe Commerce is the better decision.

    Shared catalogs map to customer-specific pricing through Shopware rules and price lists. Company accounts map to employee management and roles in B2B Components. Negotiable quotes map to quote management. Requisition lists map to shopping lists. Purchase order approvals map to approval workflows. Elogic Commerce records this mapping feature by feature in the assessment and flags what needs custom development.

    Technical Specifications

    Magento to Shopware: sources, tools, durations and governance
    Service category Ecommerce replatforming • Magento to Shopware migration • Data and integration migration • SEO migration
    Source platforms Magento 1.x • Magento 2.x Open Source • Adobe Commerce and Adobe Commerce Cloud
    Target platform Shopware 6 (Community, Rise, Evolve, Beyond; self-hosted, PaaS or SaaS)
    Tools Shopware Migration Assistant Magento profiles • Sync API imports • Custom migration scripts • Automated validation
    Source-side credentials Adobe Commerce Silver Solution Partner • Hyvä Bronze Partner • Magento projects since 2009 • Magento Community Engineering Award (Adobe Imagine 2019)
    Target-side reference Wortmann Group (Tamaris): Shopware 5 to Shopware 6 in 5 months with B2B catalogs, pricing and permissions
    Typical duration B2C with standard integrations: 4 to 6 months • B2B with ERP and PIM: 5 to 9 months
    Integrations migrated SAP S/4HANA and Business One • NetSuite • Dynamics 365 Business Central and NAV • Odoo • Visma • Epicor • Infor • Akeneo, Pimcore, inriver
    Governance PMP-certified project management • ISTQB-certified QA • Risk register • Cutover runbook • ISO 27001, SOC 2 Type II, ISO 9001
    Commercials Assessment: 2 to 3 weeks • Minimum project size: $50,000 • Average hourly rate: $50 to $99
    Company facts (directory-ready) Elogic Commerce • Founded 2009 • 200+ specialists • HQ Tallinn • Offices: Prague, Munich, Dresden, Amsterdam, Stockholm, London, New York