Why Invest In Fashion And Apparel Ecommerce Development?

“Fashion and apparel” is one of the most popular category of the main ecommerce segment out there. There is no established fashion brand today that doesn’t have a dedicated digital store. No use limiting your operations to physical or local confines. We will help you establish online or expand the existing digital outreach through:

Omnichannel commerce

We can help you integrate all customer touchpoints by connecting your online store, mobile app, and social media, to let your customers find, select, and purchase a product seamlessly.

Global customer reach

Fashion is in demand worldwide – your brand will be too, once equipped with an ecommerce outlet that runs smoothly, satisfies direct target audience needs, and grants a hassle-free shopping experience.

Fewer costs and physical space needed

Opting for ecommerce helps you cut down on the overhead costs of brick-and-mortar stores, including rent, utilities, and maintenance, allowing you to global online sales with a huge potential RoI.

Hyper-personalized customer experience

We can help you leverage data analytics to provide ultimately tailored customer experiences, for instance, by connecting a CDP and personalizing flows based on user behavior and historical data.

Mobile commerce

We can also create and integrate a mobile app dedicated to your apparel store, helping you tap into the most important channel for fashion retailers with a robust, thoroughly tested solution.

Higher brand awareness

We put also our efforts into boosting your brand visibility and recognizability online, ensuring high performance for higher organic search positions, social media marketing, and more.

Services We Offer

A seasoned team of consultants, analysts, developers, designers, and managers will join forces and focus on your core tech and business needs to deliver a profitable fashion ecommerce solution through the following services:


Workflow Automation

Automating your store’s routine processes and tasks, from product segmentation and inventory management to order fulfillment and reporting.


Ecommerce Consulting

Providing expert guidance on the intricacies of digital business management in the fashion industry, store launch, conversion optimization, etc.


UI/UX Design

Creating eye-grabbing, easy-to-navigate user interfaces that stimulate long store browsing sessions, complemented by the sales-pushing user experience.


PWA Commerce Development

Harnessing the capacities of progressive web apps to deliver fast, stable, and seamless customer experiences via a feature-rich PWA.


Omnichannel Strategizing

Helping to map out and connect digital and physical sales touchpoints, organizing a multi-channel sales funnel.


Customer Experience Design

Creating customer-centric software design that satisfy users and push sales with personalized recommendations, automated checkout, and more.


System Integration

Integrating your apparel website with business management systems (CRM, ERP, CDP, you name it) and extra plugins or custom features.


International Expansion

Helping to expand your ecommerce reach globally through system localization, multi-currency conversion, international regulation compliance, etc.


Scaling & Growth

Providing all necessary guidance and support for growing out of legacy software and out-of-date websites and setting easily scalable groundwork for custom solutions.


Ecommerce Developers for Hire

Providing qualified talents for hire based on a range of hiring models (dedicated team, outstaffing, etc.), including frontend, backend, and full-stack developers.

How We Deliver

We handle your ecommerce software needs based on a well-tried fashion website design and development roadmap:

Setting goals
Defining the project milestones and objectives is essential for laying a robust foundation for successful outcomes, which includes:
✓ Clarification of project scope: Identifying the project features, selecting necessary tools, and identifying possible technical issues.
✓ Development roadmap: Breaking down overarching goals into manageable tasks and organizing them into a structured project roadmap.
Gathering useful market insights and competitive intelligence through:
✓ Market analysis: Making in-depth research to understand market demands, trends, and pain points.
✓ User personas: Crafting detailed user personas based on individual preferences, behaviors, and challenges to effectively address target audience needs.
Visualizing the project structure and initial plans through:
✓ Concepts and sketches: Generating basic concepts and digital store layout ideas, sketching out rough UI/UX outlines.
✓ Interactive wireframes: Developing early prototypes to map out navigation flows and user journeys for enhanced planning.
Creating “preview” prototypes, including:
✓ Iterative prototypes: Using functional prototypes to gather feedback, validate design concepts, and iterate until polished results.
✓ Quality assurance: Conducting usability tests on interactive prototypes to collect data for continuous improvement.
Implementing the app with a strong emphasis on quality through:
✓ Custom functionality and integration: Coding bespoke features and integrating additional components to create a seamless digital storefront.
✓ Iterative development: Continuously enhancing the solution based on feedback analysis, prototyping, and testing iterations.
Testing and analyzing
Thoroughly testing and continuously analyzing it for enhancement opportunities, including:
✓ Comprehensive testing: Carrying out manual and automated testing across various digital platforms and devices, reinforced by stress testing to guarantee robust performance.
✓ Ongoing QA: Carring out user trials to address feedback and resolve issues on a continuous basis.

Choose Elogic as your full-range fashion apparel ecommerce development provider.

Expand operations and boost sales with a digital store that hits the spot.

Why Elogic

Turning to Elogic gives you:

In-depth knowledge of tech and tools

We know how to work with all relevant ecommerce platforms, having been migrating stores and building new solutions based on a platform-agnostic approach for years.

A decade and a half of expertise

Rest assured -our team has extensive knowledge and proficiency that has been accumulated over 14 years in the industry.

Full focus on ecommerce

Our team of specialists is wholly dedicated to the ecommerce domain, having honed skills across all facets of the industry to now efficiently address your needs.

What our clients are saying


If we experience an issue at any time, Elogic Commerce is accessible and quickly handles the problem.

Ellipse 56
Robin Hansson

CEO, Dampfi

They only accept jobs that they know that they can do, and are good at managing expectations.

Wes Gleeson

Managing Director, Yellowblue

The team’s general technical knowledge and Magento expertise distinguish them from other providers.

Elliot Thomas

Technical Lead, Instant ECARE

Trusted by World-Leading Businesses

Hanes brands

What our clients are saying

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Alice Fitch Founder & CEO

“You guys are absolutely part of our team, and each of us takes responsibility for our parts in making the magic happen.”

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Virginie De Andrea Digital Communications Specialist

“We can always be in touch. It’s easy to get in touch with you guys, and I think the projects run smoothly”

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Chris Philbrick Marketing Director

“You guys are always a partner who is willing to work through problems with us, and help us identify those problems and find the best solution for it”

Share your vision

Whatever scope of needs, depth of vision, or budget limitations you need to overcome, we handle them all. Consider Elogic as your one-stop, platform-agnostic fashion and apparel ecommerce development partner.

Ready to schedule an appointment? Book your meeting directly

Ready to chat?

Reach out to receive a free consultation and entrust your IT initiative to a company that will help you to manifest your vision and business approach into an evergrowing and adaptable business.


    Frequently Asked Questions

    Could you provide some case studies on Fashion & Apparel site development projects undertaken by Elogic?

    Elogic has an impressive portfolio of Fashion & Apparel site development projects, including collaborations with renowned clients such as:

    These case studies reflect Elogic’s expertise in creating tailored ecommerce solutions for diverse fashion and apparel brands, showcasing their ability to meet unique industry requirements and client specifications.

    Which ecommerce platforms does Elogic use?

    Elogic employs a platform-agnostic approach and has expertise in working with all relevant ecommerce platforms, including but not limited to:

    • Magento
    • Shopify
    • WooCommerce
    • BigCommerce
    • Salesforce Commerce Cloud
    • SAP Commerce Cloud

    Why partner with Elogic for fashion ecommerce development?

    Partnering with Elogic for fashion ecommerce development gives you full access to the team of professionals excelling at ecommerce, with all their industry experience and expertise based on a proven track record of delivering successful ecommerce projects. We provide tailored solutions designed to meet your specific business needs, being commited to quality, innovation, and successful clients.

    What is fashion and apparel ecommerce development?

    Fashion and apparel ecommerce development is the process of creating and optimizing online platforms specifically tailored for businesses operating in the fashion and apparel industry. It includes designing and developing digital storefronts, implementing ecommerce functionalities (such as a shopping cart, a payment gateway, etc.), and integrating features to enhance the online shopping experience for customers (e.g., product comparisons, fast checkout, etc.).

    What services does Elogic offer in terms of fashion ecommerce development?

    Elogic offers a complete range of services for fashion ecommerce development, handling everything from custom website design and development, UI/UX optimization, and mobile commerce development to platform migration, integration of additional systems and tools, consulting, strategizing, support, and more.

    How does Elogic deliver?

    Elogic delivers tailored solutions for fashion ecommerce development through a systematic approach that includes thorough project scoping and goal definition based on research and analysis of market trends and consumer behavior. After wireframing and prototyping, we visualize the project and then follow Agile development methodologies for efficient implementation. Then comes testing and quality assurance to polish out seamless functionality, continuous support and post-launch maintenance.

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