TurcomUSA.com is the official wholesale distributor and an authorized online retail outlet for Turcom™ Electronics. TurcomUSA.com is a web portal that connects customers to the Southern California facility for direct wholesale purchases, dropship fulfillment, and direct retail shopping of the entire Turcom™ consumer electronics product line.
Due to growing customer expectations and market trends Turcomusa.com needed to migrate from Magento 1 to Magento 2 adding new features.
Fantastic clean UX design and unique brand products - all you need for a successful e-commerce project. New website was supposed to become faster, easier in navigation and had to increase sales through this channel.
Most challenging and interesting part of the project - numerous custom module integration, that allow to increase website usability, sales and users involvement. Bestseller module allows to show best-selling products and also set the conditions for displaying. Also PressReviews module displays a slider with a feedback and a picture, at the same time every slide has own seo-url with the full text.
To increase involvement we also used a comment feedback module, which allows to comment other users’ reviews.
Using Fedex API we also display the supposed time of delivery, which strengthen the users’ trust and shows company’s care about its customers.
In spite of common fear, that customers need to get used to a new version of the website, the new online store caused the sales increase right after the release within 2 weeks.
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