It’s quite difficult to impress true wine enthusiasts. But our Client has certainly found a way to conquer their hearts by offering wine subscription services. After a comprehensive discovery phase and a detailed customer journey mapping, the Elogic team has built a subscription-based ecommerce portal from scratch and added it to the Client’s B2C store.
Any customer can now sign up to join the wine club and get exclusive access to a curated selection of wines. A registered user may choose what blend type they wish to receive, how many bottles they want, and how often it should be shipped. They can pause, cancel, or change the subscription anytime, as well as choose automatic recurring billing if needed.
The subscription ecommerce platform has been a huge step forward for the Client, who got a new, more stable revenue stream to propel their growth.