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7 July 2016

by Alina Kulpinska

Ecommerce platforms' battle. Part 2: Magento vs WooCommerce

Second article in Ecommerce platform battles’ series is finally ready. In today’s edition you will find out the key features of one more popular platform compared to Magento – our leader for now. No doubts there are WordPress supporters who will definitely choose WooCommerce when it comes to a web store, however, Magento is considered […]

29 June 2016

by Alina Kulpinska

How became Amazon's main rival

We have already posted an article about Amazon that is considered to be online retailer number one in the USA. We gave you practical tips on how to change the interface of your web store and what functionality is needed to be excluded and what, on the contrary, is extremely important to implement. In today’s […]

24 June 2016

by Alina Kulpinska

Magento Enterprise Edition 2.1 unlashes the power of Marketers and Merchandisers

Behind every great shopping experience stands a team of of innovative marketers and merchandisers. They create a unique website content, merchandise products and apply global marketing campaigns. But what if it became possible to create new shopping experience faster and easier than ever before? Magento Enterprise 2.1 made it real.  Increase Sales and Improve productivity. […]

22 June 2016

by Alina Kulpinska

«8P: Business Online»: 4 conferences in one at the Black sea, 15th of July, Odessa

On July 15th the 5th 8P conference will take place in Odessa. Main focus of the conference is traffic arbitrage, SEO, PPC, e-commerce, SaaS and mobile apps promotion. Participants are such top companies as Microsoft, SimilarWeb, Depositphotos, K50, Alytics, SimilarWeb, OWOX, Ostrovok, iProspect, METRO Cash&Carry, Provectus, Ciklum, Tavria V, Zootovary, On Clinic и др. The […]

16 June 2016

by Alina Kulpinska

Ecommerce clients: confrontation, persuasion and shocking

If you work in ecommerce I bet you  have definitely faced a situation when you were ready to put a bullet in your head after a meeting with your client? In most cases a client is a person with no programming background – someone who requires super cool functionality within unreal timeframes and preferably for […]

7 June 2016

by Alina Kulpinska

Ecommerce platforms' battle: Magento vs Shopify

Usually people find inspiration in their surrounding environment. Being responsible for blog content enables me to look for original ideas everywhere – from marketing blogs and books to  a common daily situation when I grab coffee and every time face with a rich variety of cookies in Starbucks (the complexity of this choice, by the […]

30 May 2016

by Alina Kulpinska

Magento 2 Tutorial: Cookies, Registry, Session

Sometimes when processing web application requests there is a need in short-term storage of intermediate information. For information storage in client’s browser we use cookies, for data storage within one request – registry, for data storage between requests – sessions. Here are the examples for Magento 2: Cookies Registry Registry allows to use global variables […]

25 May 2016

by Alina Kulpinska

Amazon: how to become a leader in ecommerce?

What first comes into your mind when you think of the biggest online retailers? I bet it is Amazon! This week I would like to give you some inspiration for taking action to increase your sales on Amazon’s example. Undoubtedly, you have definitely read some articles on how to build an ecommerce website like Amazon/eBay. […]

17 May 2016

by Alina Kulpinska

How Instagram can boost your online sales?

If you already have a web store that brings you certain income you have probably thought of making it more profitable. The best tool for doing that is to integrate your web store with social networks like Facebook, Instagram, Twitter or Pinterest. Nowadays Instagram has become one of the most frequently downloaded apps from iTunes […]

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