No ecommerce store can afford to run as a simple online catalog. They will just lose customers to a bad user experience. That’s why Wexon opted for a brand new Magento 2 website. Thanks to a sleek web design developed from scratch, B2B customers can now interact with the website, create accounts, place orders both online and offline. Meanwhile, the company has gotten more space for innovation and can keep improving the online shopping experience with more features.
Wexon is a Finnish-based B2B technical component specialist operating in Russia, Estonia, Latvia, Lithuania, Belarus, Ukraine, and Kazakhstan. Founded in 1974, the company takes pride in its long-standing expertise and reputation in the field of industrial automation. The company experts sift through the world’s leading manufacturers of tech supplies, like ATEX-approved products for potentially explosive atmospheres and digital fieldbus solutions, to bring the highest-quality products to its B2B customers.
“The components are useless if the right component doesn’t end up in the right place. That’s why we have our experts,” state the company owners on their website. The goal is to provide Wexon customers with a professional and knowledgeable service from the component design to their implementation. For decades, the brand stayed a trusted player on the market and invested in unique customer relationships. Now, it was time to upgrade the game and revamp Wexon website to optimize ecommerce team efficiency and provide even better solutions for their customers.