• Adobe Commerce (Magento)
  • Shopify Plus
  • Bigcommerce
  • Salesforce
  • SAP
  • Commercetools
  • Development
  • Migration
  • Dedicated Team
  • Integration
  • Optimization
  • Support & Outsourcing

4 Key Points on Why to Invest in a Customer Experience (CX) Consulting

Customer experience strategy consulting empowers business leaders to enhance customer relationships in four compelling ways.

Improving RОІ

A well-developed CX strategy removes bottlenecks, enabling higher conversion rates and a better return on investment (ROI). As a seasoned customer experience company, we streamline the funnel to boost sales and reduce customer acquisition costs.

Increasing Profitability

Prioritizing customer experience directly benefits a company’s bottom line. Satisfied customers are more likely to make repeat purchases and are less sensitive to price changes, allowing businesses to enhance profitability through increased sales and the opportunity to set premium prices.

Boosting long-term business growth

A robust customer experience strategy attracts new customers and nurtures existing relationships, creating a loyal customer base that supports expansion. This loyalty leads to a stable revenue stream and opportunities for cross-selling and upselling, contributing to sustained growth.

Building customer loyalty

Any customer strategy consultant knows that a positive customer experience fosters increased loyalty. Loyal customers are more forgiving of mistakes, resistant to competitors’ offers, and likely to recommend your business, enhancing your company’s reputation and attracting new customers organically.

Ecommerce CX Strategy Services We Offer

Enhance the buying journey for your customers.

Share your ideas, and let our CX consulting specialists handle everything from impeccable design to seamless processing.

Buyer Persona Analysis

We create detailed buyer personas via research, interviews and focus groups, called to discover audience’s insights, needs and wants.

Value Proposition Development

We develop compelling value propositions that clearly communicate the benefits of your offerings to attract and retain customers.

A/B Testing

We conduct controlled experiments to compare different customer experience hypotheses, finding data-driven ways to optimize your services.

Talk to experts

Our Process

Digital customer experience consulting begins with a CX audit. Elogic specialists evaluate your store or system, devise a plan, and guide the project through all stages. A CX strategist outlines the overarching strategy while expert teams manage design revisions and data collection.

STEP 1
Research and Discovery of Your Business
Expect a look deep into your business to understand the existing digital landscape, interactions, and market positioning. Insights from value proposition workshops, stakeholder interviews, and website analysis identify areas for CX enhancement. It lays the groundwork for a tailored CX strategy, pinpointing areas for improvement within the digital customer experience framework.
STEP 2
Customer Experience Strategizing
To serve your customers best, we need to understand exactly what your brand does for people, and for what kind of people. This step involves defining buyer personas, creating lean canvases, and analyzing competitors. From here, we develop a detailed strategy with actionable steps for enhancing digital interactions.
A strategic CX plan serves as a roadmap for enhancing digital interactions. It sets clear CX goals, timelines, and metrics to guide the business toward an improved customer experience.
STEP 3
Mapping Out the Customer Journey
Mapping the customer journey helps visualize the customer experience from start to finish. This part of CX consulting services involves detailing mind maps and touchpoints from interest to purchase. By looking at customers’ emotions and decision triggers, we identify the areas for positive intervention and improvement.
This mapping artifact guides efforts to boost customer satisfaction and engagement at every stage.
STEP 4
Design and Development
Here, the strategic plan translates into reality. Our customer experience agency provides execution of UI/UX enhancements, such as adding or removing steps to purchase, streamlining the processes and elements, and even fixing details like fonts, designs, and button placements.
We integrate customer-centric features and implement security measures to create a seamless and personalized digital journey.
STEP 5
A/B Testing and Delivery
Through rigorous hypothesis testing, the CX consultant helps ensure the enhancements meet customer needs effectively, leading to a digital solution that attracts, retains, and delights customers. We put a priority on this step compared to other customer experience consulting companies.
After analyzing the results, we finalize the best-performing features to enhance business performance.

Ready to discuss your project? We’re all ears.

Let’s start it off – share your project details and let us find the perfect solution for you.

Why partner with Elogic

Comprehensive CX
Design Services

Elogic is one of the few CX consulting firms offering a full suite of CX design services, including UX/UI design, CX audits, and conversion rate optimization, aimed at boosting engagement, sales, and overall customer satisfaction.

A Firm with a
Proven Track Record

In 17+ years (from 2009), Elogic has served over 500 clients, providing customer experience management consulting services to big names in ecommerce. The team of 200+ experts brings skills to each customer strategy consulting project. Among other customer experience firms, Elogic can handle challenges and deliver results.

Diverse Range of
Ecommerce Services

Elogic is not just a CX consulting company — we offer all ecommerce development services, including mobile commerce development, marketplaces, online store development, booking solutions, auction and bidding platforms, and more. This wide array of services makes Elogic a versatile partner for all your ecommerce needs.

Frequently asked questions

A structured CX strategy removes funnel bottlenecks, improves conversion, and reduces acquisition costs by making the buying journey clearer and more efficient. On this page, Elogic positions CX consulting as a way to streamline the funnel and improve ROI, not just “redesign screens.”

We start with a CX audit and then move through research & discovery, CX strategizing, customer journey mapping, design & development, and A/B testing to validate improvements before final rollout. The page describes this as a guided, staged approach led by a CX strategist with expert teams supporting delivery.

We build personas through research, interviews, and focus groups to uncover customer needs and motivations, then use those insights to inform journey mapping, value propositions, and UX decisions. The page explicitly references interviews and focus groups as part of persona work.

We map the journey from interest to purchase, including touchpoints, emotions, and decision triggers, to pinpoint where interventions will have the biggest impact on satisfaction and conversion. The page describes journey mapping as a key artifact that guides improvement efforts.

We use A/B testing to test hypotheses, analyze results, and finalize the best-performing features, so improvements are based on evidence rather than opinions. The page calls out A/B testing as both a service and a core process step.

Elogic positions itself as a full-suite partner that combines CX audits, UX/UI design, and CRO, and can also deliver broader ecommerce development services when implementation requires engineering capacity. The page frames this as a differentiator versus many CX consulting firms.

We cover the core building blocks of ecommerce CX strategy: buyer persona analysis, customer journey mapping (CJM), Lean Canvas workshops, value proposition development, A/B testing, and UI/UX design support to execute improvements. These services are listed directly on the page as part of Elogic’s CX offering.

Typical deliverables include a CX audit summary, buyer personas, a mapped customer journey with key touchpoints and friction points, a prioritized roadmap with goals, timelines, and metrics, and an experimentation plan for A/B testing. These artifacts align with the steps and services described on the page (personas, CJM, Lean Canvas, strategy roadmap, testing).

Yes. During the CX strategizing step, we analyze competitors and clarify what the brand does for customers and for whom, then translate it into actionable steps to improve digital interactions. This is described as part of Step 2 on the page.

Yes. The process includes a “Design and Development” stage where strategy becomes implemented UI/UX enhancements, streamlined steps to purchase, and customer-centric features, with security measures integrated as part of delivery.

We define CX goals, timelines, and measurable metrics as part of the strategy roadmap, then use testing and performance analysis to confirm impact. The page explicitly mentions setting goals, timelines, and metrics in the strategizing step.

The page states Elogic has 17+ years of experience, has served 500+ clients, and has a 200+ expert team, and it shows a 5.0 rating with client quotes via Clutch on this page. These are strong shortlist signals for “best CX consulting” comparisons.

Let’s talk

Whatever concept you have in mind, we have an idea or two on how to implement it within the existing budget and timуframe as efficient as possible. Consider us your one-stop, platform-agnostic software partner.

Ready to chat?

Reach out to receive a free consultation and entrust your IT initiative to a company that will help you to manifest your vision and business approach into an ever-growing and adaptable business.

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