What Is Salesforce Commerce Cloud (Agentforce Commerce)? Definition, Editions, Pricing Model and 2026 Status

Definition

Salesforce Commerce Cloud is Salesforce’s software-as-a-service ecommerce platform for B2C, B2B and direct-to-consumer stores. It began as Demandware, which Salesforce bought in 2016. Since 2026 Salesforce sells it as Agentforce Commerce. Merchants pay a percentage of gross merchandise value. Salesforce runs the hosting, upgrades and security.

Salesforce Commerce Cloud in 100 words

Salesforce Commerce Cloud, abbreviated SFCC, is the ecommerce product line of Salesforce. It runs storefronts, catalogs, pricing, checkout, order management and point of sale for consumer brands and business sellers. B2C Commerce is the former Demandware platform. B2B Commerce runs on the core Salesforce platform. Since Dreamforce 2025 the line is branded Agentforce Commerce. The June 24, 2026 release added Shopper, Buyer and Merchant AI agents and catalog sync to ChatGPT and Google. Pricing is a percentage of gross merchandise value, with B2B listed at 1 or 2 percent. It fits mid-market and enterprise brands, especially those already on Salesforce CRM.

Key facts, verified September 2026

• Owner: Salesforce. Demandware acquired in 2016 for 2.8 billion US dollars. CloudCraze (B2B) acquired in 2018.
• Current brand: Agentforce Commerce, formerly Commerce Cloud. Announced October 2025, formalized in the Spring 2026 release.
• Products: B2C Commerce, B2B Commerce, D2C Commerce, Order Management, Modern POS, and three agents (Shopper, Buyer, Merchant).
• Latest major release: June 24, 2026. Agents generally available. Storefront Next released. ChatGPT integration generally available July 2026.
• Live stores: 5,267 (StoreLeads, Q2 2026) and about 17,900 live websites including country sites (BuiltWith, September 2026).
• Pricing basis: percentage of gross merchandise value. B2B Commerce listed at 1 percent (Growth) and 2 percent (Advanced). B2C editions quote-based.
• Analyst position: Leader in the Gartner Magic Quadrant for Digital Commerce for the tenth consecutive year (2025).
• Best fit: mid-market and enterprise B2C brands in fashion, beauty and lifestyle, and B2B sellers already on Salesforce CRM.

What is Salesforce Commerce Cloud?

Salesforce Commerce Cloud is the ecommerce platform that Salesforce sells. It runs the storefront, the catalog, the prices and promotions, the cart and checkout, the customer accounts and the orders. Salesforce hosts it, upgrades it and secures it. The merchant configures it in an admin console and extends it with code and partner add-ons.

Yes, Salesforce has an ecommerce platform, and it is this one. It is called Agentforce Commerce now. It is not a CRM. Salesforce’s CRM products are Agentforce Sales and Agentforce Service, formerly Sales Cloud and Service Cloud. Commerce Cloud connects to them so that a shopper, a service case and a marketing profile are one customer record.

The platform has two roots. The B2C product is Demandware, a Massachusetts company Salesforce bought in 2016. The B2B product is CloudCraze, bought in 2018 and rebuilt on the core Salesforce platform. Salesforce renamed the whole line Agentforce Commerce at Dreamforce 2025 and formalized the name in the Spring 2026 release. Contracts, products and data did not change. This guide uses “Salesforce Commerce Cloud” and “SFCC” for the platform and “Agentforce Commerce” for the current brand.

Who uses Salesforce Commerce Cloud?

• Consumer brands with many countries and sites. Fashion, beauty, footwear and lifestyle retailers that run dozens of localized storefronts from one catalog. Salesforce names adidas, Puma, L’Oréal, PacSun and Iceland Foods in its customer stories and announcements.
• B2B sellers already on Salesforce. Manufacturers and distributors that want contract pricing, buyer portals and quotes on the same data model as their CRM.
• Omnichannel retailers. Brands that need one order and inventory view across web, stores and marketplaces, which is what Order Management and Modern POS provide.

Elogic Commerce, a Salesforce partner listed on AppExchange, builds and advises on Salesforce Commerce Cloud alongside Adobe Commerce and Shopify Plus. Its Salesforce Commerce Cloud development practice covers B2C storefronts, B2B portals and the integrations between them and ERP, PIM and OMS systems.

Author note. The question I hear most from boards is “Is this Salesforce’s CRM with a shop attached?” It is not. It is a separate platform with its own admin, developers and contract. It shares a customer record with the CRM, and that is the link. That distinction decides the team you need and the price you pay.

Twenty names explained: from Demandware to Agentforce Commerce

The product has been renamed, split and extended for twenty years. The Elogic Commerce SFCC names decoder lists every name you will meet in Salesforce pages, job posts, partner cartridges and analyst reports in 2026.

Name	What it is	Status in 2026
Demandware	The original SaaS ecommerce platform and company, founded 2004, acquired by Salesforce in 2016.	Retired name. Trackers such as StoreLeads still use it.
CloudCraze	A B2B commerce application built on the Salesforce platform, acquired in 2018.	Retired name. Now B2B Commerce.
Salesforce Commerce Cloud	The brand for Salesforce commerce products from 2016 to 2025. Abbreviated SFCC.	Still used widely. Official name is now Agentforce Commerce.
Agentforce Commerce	The current brand for the whole commerce line: B2C, B2B, D2C, Order Management, POS and agents.	Current. Announced October 2025, formal since Spring 2026.
B2C Commerce	The former Demandware platform for consumer stores. Own admin (Business Manager), own storefront code.	Current. Numbered releases such as 25.3 and 25.6.
B2B Commerce	Account-based selling on the core Salesforce platform: contract pricing, buyer roles, quotes, reorders.	Current. Editions Growth and Advanced. Fully headless since June 2026.
D2C Commerce	A consumer storefront on the core Salesforce platform, for brands that want commerce inside their CRM org.	Current. Lighter than B2C Commerce.
Order Management	Order capture, routing, fulfilment, returns and service view on the core platform.	Current. Agentic Order Management with cost-based routing since June 2026.
Modern POS	Point of sale sharing the catalog and orders with the storefront.	iOS generally available. Android and Windows August 2026.
Business Manager	The B2C Commerce admin console: catalog, pricing, promotions, sites, jobs, code deployment.	Current.
SiteGenesis	The first-generation B2C storefront template.	Legacy. Partners no longer add features. Migrate to SFRA or a headless option.
SFRA	Storefront Reference Architecture, the templated B2C storefront since 2018. JavaScript controllers and ISML templates.	Current. Versions 5 to 7 supported by most cartridges.
Composable Storefront	Headless B2C storefront built on PWA Kit (React) and hosted on Managed Runtime.	Current. Hybrid setups with SFRA supported through Hybrid Auth since release 25.3.
Storefront Next	The B2C storefront platform released June 24, 2026, with an agentic developer toolkit.	Current. Included in every B2C Commerce edition.
SCAPI and OCAPI	Salesforce Commerce API (current REST API with SLAS authentication) and Open Commerce API (older REST API).	SCAPI current. OCAPI maintained for existing integrations.
Einstein	Salesforce AI features inside B2C Commerce: recommendations, search dictionaries, predictive sort.	Current. Being extended by Agentic Commerce Search.
Shopper Agent, Buyer Agent, Merchant Agent	The three Agentforce Commerce agents: storefront conversation, B2B ordering over WhatsApp and SMS, and natural-language merchandising.	Generally available since June 24, 2026.
Agentic Commerce Search	AI-native search engine from the Cimulate acquisition, integrated into the platform.	Generally available July 2026. Runs on non-Salesforce sites too.
Agentic Commerce Channels	Catalog sync to ChatGPT (Agentic Commerce Protocol) and to Google Search, AI Mode and Gemini (Universal Commerce Protocol, AP2).	ChatGPT generally available July 2026. Google summer 2026.
Commerce Apps Framework	Framework for partner apps discoverable and installable from Business Manager.	Launched June 2026 with Stripe, Adyen, Avalara, Mirakl and others.

Compiled by Elogic Commerce from Salesforce announcements and developer documentation, September 2026.

Who owns Salesforce Commerce Cloud? A dated history

Salesforce owns Salesforce Commerce Cloud. It bought Demandware in 2016 and CloudCraze in 2018 and has developed the platform since. The timeline lists the events that changed the product.

• 2004. Demandware is founded in Massachusetts by Stephan Schambach as a SaaS ecommerce company.
• March 2012. Demandware lists on the New York Stock Exchange.
• June 2016. Salesforce announces the acquisition of Demandware for 2.8 billion US dollars. The deal closes in July.
• September 2016. The product becomes Salesforce Commerce Cloud.
• March 2018. Salesforce acquires CloudCraze. It becomes Salesforce B2B Commerce.
• 2018. Storefront Reference Architecture (SFRA) replaces SiteGenesis as the reference storefront.
• 2020. Salesforce launches Order Management on the core platform and acquires Mobify, whose PWA Kit becomes Composable Storefront.
• October 14, 2025. Salesforce announces support for the Agentic Commerce Protocol with Stripe.
• October 2025. At Dreamforce, Salesforce announces the Agentforce Commerce name.
• November 2025. Gartner names Salesforce a Leader in the Magic Quadrant for Digital Commerce for the tenth consecutive year.
• January 2026. Salesforce announces support for Google’s Universal Commerce Protocol.
• March 2026. The Spring 2026 release formalizes the rename of Commerce Cloud to Agentforce Commerce.
• June 24, 2026. Salesforce ships its largest commerce release in five years: Shopper, Buyer and Merchant Agents, Storefront Next, headless B2B, Agentic Order Management, Modern POS on iOS.
• July 2026. ChatGPT catalog integration and Agentic Commerce Search reach general availability.
• August 2026. Modern POS reaches general availability on Android and Windows.

Compiled by Elogic Commerce from Salesforce newsroom posts, Salesforce documentation and Wikipedia, September 2026.

What does Salesforce Commerce Cloud do?

Salesforce Commerce Cloud runs every step of an online sale and, since 2026, the AI conversations around it. The list groups the functions by product. Items new in the June 24, 2026 release are marked.

Storefront and catalog (B2C Commerce)

• Multi-site, multi-language and multi-currency catalogs managed from one Business Manager.
• Products, variants, price books, promotions, campaigns, coupons and source codes.
• Page Designer for drag-and-drop pages, content slots and scheduling.
• Einstein recommendations, predictive sort and search dictionaries. Agentic Commerce Search (July 2026) reads shopper intent beyond keywords.
• Checkout with Salesforce Payments or partner gateways such as Adyen, Stripe and PayPal through cartridges.

B2B selling (B2B Commerce)

• Account hierarchies, buyer roles and approval rules.
• Contract price books, quick reorder, bulk order and quote-to-order.
• Multi-Cart and Round-Trip Quoting (June 2026). Mobile Publisher for branded buyer apps.
• B2B Search with synonyms, weighted attributes and predictive discovery (June 2026).

Elogic Commerce implements these through Salesforce B2B Commerce development, including dealer portals and PunchOut for procurement systems.

Orders and stores

• Order Management: capture, routing, split shipments, returns, service view. Agentic Order Management adds natural-language routing and cost-based node selection (June 2026).
• Modern POS on iOS, with Android and Windows from August 2026. One catalog and one order list shared with the storefront.
• Unified inventory across up to 7,000 locations, as stated by Salesforce for enterprise deployments.

AI agents and external channels

• Shopper Agent: conversational buying on the brand storefront, from question to confirmation, with order context.
• Buyer Agent: B2B ordering inside WhatsApp and SMS with contract pricing and order confirmation.
• Merchant Agent: catalog organization, boost and bury rules and sort tuning by plain-language instruction.
• Agentic Commerce Channels: catalog sync from Business Manager to ChatGPT (July 2026) and to Google Search, AI Mode and the Gemini app (summer 2026). The brand stays merchant of record.

Integration

• SCAPI and OCAPI REST APIs, webhooks, and jobs for feeds and batch work.
• Native connection to Agentforce Sales, Agentforce Service, Agentforce Marketing and Data 360.
• ERP, PIM and OMS connections through MuleSoft, partner cartridges or custom middleware. Common pairings: SAP, Microsoft Dynamics 365, Oracle NetSuite, Akeneo. Elogic Commerce delivers these as ecommerce systems integration work.

How it works: architecture and storefront options

Salesforce Commerce Cloud is multi-tenant SaaS. Salesforce runs the application, the database and the infrastructure. Merchants get sandbox, development, staging and production instances and deploy their own storefront code and configuration. The table shows the parts a merchant’s team works with.

Layer	B2C Commerce	B2B Commerce
Hosting	Salesforce-managed SaaS instances (sandbox, development, staging, production) with an edge CDN.	Core Salesforce platform (a Salesforce org).
Admin	Business Manager.	Salesforce Setup and Commerce app.
Storefront code	JavaScript controllers and ISML templates in cartridges (SFRA). React in Composable Storefront and Storefront Next.	Lightning Web Runtime templates in Experience Builder, or a custom headless frontend.
Storefront options	SFRA (templated). Composable Storefront (PWA Kit on Managed Runtime). Storefront Next (2026). Custom headless on SCAPI.	Templated Lightning storefront. Custom headless (React, WhatsApp, agents) on the same back end since June 2026.
APIs	SCAPI (current, SLAS authentication), OCAPI (older), hooks and jobs.	Connect REST APIs, Apex, Platform Events.
Custom logic	Cartridges and hooks. No access to the core application.	Apex, flows and Lightning Web Components inside governor limits.
Search and AI	Einstein. Agentic Commerce Search (July 2026). Shopper Agent.	B2B Search. Buyer Agent. Merchant Agent.
Data	Customer, order and behavior data shared with Data 360 and the CRM.	Native CRM objects: Account, Contact, Order.
Developer tools	Prophet for VS Code, sfcc-ci, on-demand sandboxes, agentic developer toolkit with 40 prebuilt skills (June 2026).	Salesforce CLI, scratch orgs, DevOps Center.
Release model	Numbered platform releases (for example 25.3, 25.6) applied by Salesforce.	Three core releases per year: Spring, Summer, Winter.

Compiled by Elogic Commerce from Salesforce developer documentation and the June 24, 2026 release announcement, September 2026.

Three practical points follow. First, the merchant never patches the platform; Salesforce applies releases. Second, the merchant does own the storefront code, and that code has versions and dependencies. Third, the storefront choice sets the team. SFRA needs JavaScript and ISML skills, Composable Storefront and Storefront Next need React, and B2B needs Salesforce platform developers. Merchants that want a custom frontend across several channels use headless ecommerce development or a composable commerce development approach on SCAPI.

Editions: B2C, B2B, D2C, Order Management and POS

Salesforce sells commerce as separate products, each with its own platform base, pricing basis and best fit. The table compares them. All sit under the Agentforce Commerce brand.

Product	Platform base	Pricing basis	Editions	Best fit
B2C Commerce	Former Demandware platform	Percentage of GMV, quote-based. Public estimates 1 to 3 percent.	Growth, Plus, Premium	Consumer brands with many sites, countries and high traffic.
B2B Commerce	Core Salesforce platform	Percentage of GMV. Listed at 1 percent (Growth) and 2 percent (Advanced).	Growth (6 storefronts, Order Management Lite, Merchant Agent), Advanced (10 storefronts, full Order Management).	Manufacturers and distributors already on Salesforce CRM.
D2C Commerce	Core Salesforce platform	Percentage of GMV, quote-based.	n/a	Brands that want a consumer store inside their Salesforce org with less customization.
Order Management	Core Salesforce platform	Percentage of GMV on managed orders. Public estimates 0.25 percent (visibility) to 1 percent (growth).	Order Visibility, Growth	Retailers that route orders across stores, warehouses and marketplaces.
Modern POS	Core Salesforce platform	Quote-based.	n/a	Retailers that want one catalog and order list across web and stores.
Agentforce agents	Agentforce platform	Per conversation, Flex Credits, or per user, depending on contract.	Shopper, Buyer, Merchant	Any edition. Merchant Agent is included in B2B Growth.

Compiled by Elogic Commerce from Salesforce pricing pages, the Salesforce June 24, 2026 announcement and third-party pricing analyses, September 2026. Edition names and rates change; confirm with Salesforce before contracting.

B2B buyers should read Salesforce for B2B ecommerce for the account, pricing and portal detail. Merchants that cannot tell from this table which product they need start with a short Salesforce Commerce Cloud consulting engagement. It maps requirements to product, edition and integration scope.

How many stores use Salesforce Commerce Cloud in 2026?

About 5,300 stores run Salesforce Commerce Cloud in 2026 by store count, and about 17,900 websites by domain count. The two figures differ because one brand often runs many country sites. The table gives both with dates.

Source	Count	Date	Note
StoreLeads	5,267 live stores	Q2 2026	Down 3.9 percent quarter over quarter and 3 percent year over year. Tracked under the Demandware name.
BuiltWith	17,898 live websites	September 2026	Includes country and brand sites of the same merchant. 9,739 in the United States.
Gartner	Leader, Magic Quadrant for Digital Commerce	2025	Tenth consecutive year as a Leader, per Salesforce.

Compiled by Elogic Commerce from StoreLeads, BuiltWith and Salesforce, September 13, 2026.

The store count is small next to Magento (about 95,000 to 103,000) or Shopify (millions) because the platform serves large merchants. The installed base is concentrated in fashion, beauty, footwear and lifestyle retail. The United States, the United Kingdom, Germany and France are the largest markets.

What does Salesforce Commerce Cloud cost?

Salesforce charges a percentage of gross merchandise value, not a fixed license fee. Three cost blocks apply: the platform percentage, add-on products, and people to implement and run the store.

• Platform percentage. B2B Commerce is listed at 1 percent of GMV for Growth and 2 percent for Advanced. B2C Commerce editions are quote-based; public estimates from implementation partners run 1 to 3 percent of GMV by edition and negotiation.
• Add-ons. Order Management at about 0.25 to 1 percent of GMV on managed orders. Agentforce agents by conversation, credit or user. Salesforce Payments and Premier Support quoted separately.
• People. Implementation estimates from third parties range from about 90,000 to more than 500,000 US dollars by scope, and large programs exceed 1 million. Ongoing work covers storefront releases, cartridge updates, integrations and merchandising. Merchants control this block with the team model: an agency program, or ecommerce staff augmentation that adds certified developers to an internal team.

Percentage pricing rewards high-margin categories and penalizes thin-margin, high-volume ones. Cost bands by GMV, edition and add-on are in Salesforce pricing plans, which Elogic Commerce updates with each Salesforce pricing change.

Releases, the June 2026 agent release, and what merchants still maintain

Salesforce applies platform releases for every merchant. B2C Commerce ships numbered releases through the year, such as 25.3, which replaced Plugin SLAS with Hybrid Authentication for mixed SFRA and headless sites. The core platform, which carries B2B Commerce, Order Management and POS, ships three releases per year: Spring, Summer and Winter. Merchants test in sandboxes before each release reaches production.

The June 24, 2026 release in twelve points

Salesforce called this its largest commerce release in five years. The table lists what shipped and when.

#	Capability	Availability
1	Shopper Agent on the brand storefront: conversational buying with inventory, carrier cutoff and pickup checks.	Generally available
2	Agentic Commerce Search, from the Cimulate acquisition. Runs on Salesforce and non-Salesforce storefronts.	July 2026
3	Agentic Commerce Channels: catalog sync to ChatGPT from Business Manager; Google Search, AI Mode and Gemini app.	ChatGPT July 2026; Google summer 2026
4	Storefront Next: production-ready storefront in under 30 minutes; agentic developer toolkit with 40 prebuilt skills; Commerce Apps Framework.	Generally available; included in every B2C edition
5	B2B Buyer Agent in WhatsApp and SMS, with Multi-Cart, Round-Trip Quoting and Mobile Publisher.	Generally available
6	Fully headless B2B Commerce: templated Lightning Web Runtime head or a custom head on one back end.	Generally available
7	B2B Search with synonyms, weighted attributes and extensible endpoints.	Generally available
8	Merchant Agent for catalog organization, boost and bury rules and sort tuning by instruction.	Generally available
9	Agentic Order Management with natural-language routing and cost-based node selection.	Generally available
10	Visual Merchandising Workspace with Data 360 signals on the product grid.	Generally available
11	Unified catalog and orders across POS and storefront; associates edit any order in store.	Generally available
12	Modern POS on iOS; Android and Windows.	iOS now; Android and Windows August 2026

Compiled by Elogic Commerce from the Salesforce newsroom, June 24, 2026.

For what the protocols behind point 3 mean for merchants, read what is agentic commerce and agentic payments. Elogic Commerce scores platforms on this readiness in its Agentic Commerce Readiness Index. It prepares catalogs for AI channels through its ecommerce GEO and AI search optimization service.

The Elogic Commerce merchant-maintained list for SFCC

SaaS removes platform patching. It does not remove all maintenance. A Salesforce Commerce Cloud merchant still owns these five items:

1. Storefront code: the SFRA version, or the PWA Kit and Storefront Next versions, and every customization in them.
2. Partner cartridges: payment, tax, search, reviews and shipping cartridges each have supported version ranges; SiteGenesis cartridges are no longer developed.
3. API versions and authentication: OCAPI to SCAPI moves, SLAS clients and Hybrid Authentication.
4. Integrations: ERP, PIM, OMS and marketing feeds and jobs, and their error handling.
5. Admin access: Business Manager and Salesforce users, roles, multi-factor authentication and API keys.

A move from an older storefront to Storefront Next, or from another platform to Salesforce Commerce Cloud, is a project. It has data, SEO and integration workstreams. Elogic Commerce scopes it through its ecommerce migration services.

Security and compliance

Salesforce operates the platform under a shared-responsibility model. Salesforce publishes its certifications and system status on the Salesforce Trust site. The merchant is responsible for what it deploys and who it lets in.

Area	Salesforce	Merchant
Infrastructure, application and database	Operates, patches and monitors. Publishes PCI DSS Level 1 service-provider attestation, ISO 27001 and SOC reports.	None.
Platform releases	Applies numbered and seasonal releases.	Tests customizations in sandbox before each release.
Storefront code	Provides reference architectures and security guidance.	Reviews and tests cartridges, custom code and third-party scripts. Third-party scripts are the main skimming risk on any storefront.
Payments	Provides Salesforce Payments and a PCI-scoped environment.	Chooses gateway, maintains cartridge versions, completes its own PCI attestation.
Access	Enforces multi-factor authentication for Salesforce logins.	Manages Business Manager roles, API clients, keys and rotation.
Data	Encrypts in transit and at rest; publishes data-processing terms.	Configures retention, consent and regional data settings.
Edge	Provides an edge CDN with web application firewall rules.	Configures rules, rate limits and bot controls.

Compiled by Elogic Commerce from Salesforce Trust and Compliance documentation, September 2026.

Is Salesforce Commerce Cloud safe? The platform side is audited and patched by Salesforce. The merchant side is where incidents happen: unreviewed third-party scripts, stale cartridges, shared admin logins and open API keys. Elogic Commerce applies the same 48-hour critical and 7-day high-severity remediation targets to storefront code on Salesforce Commerce Cloud as it does on Adobe Commerce.

Salesforce Commerce Cloud vs Adobe Commerce, Shopify Plus, BigCommerce, commercetools and SAP

Salesforce Commerce Cloud is a SaaS platform priced on GMV with deep CRM ties. That combination sets it apart from each alternative in a different way. The table shows the differences that decide a shortlist.

Platform	Model	Pricing basis	Best fit	Main difference from Salesforce Commerce Cloud
Adobe Commerce (Magento)	Self-managed or Adobe cloud; SaaS edition from 2025	License quoted on GMV and order value	B2B and complex catalogs; teams that want to own code	Full code access and upgrades to run. Stronger native B2B on the self-managed edition.
Shopify Plus	Hosted SaaS	Subscription plus variable fee	B2C fast launch, DTC brands	Lower cost and effort; less control over checkout and data model; weaker enterprise OMS.
BigCommerce	Open SaaS	Subscription by revenue tier	Mid-market B2C and B2B	Cheaper, simpler, fewer enterprise merchandising and personalization tools.
commercetools	Headless, API-first, MACH	Subscription on usage	Enterprise composable builds	No storefront or admin out of the box; everything is built. SFCC ships complete.
SAP Commerce Cloud	Enterprise suite, SAP-managed cloud	License by usage	SAP-centric enterprises, complex B2B	Deep SAP ERP alignment and heavier implementation. SFCC aligns with Salesforce CRM instead.

Compiled by Elogic Commerce from vendor documentation, September 2026. Elogic Commerce builds on all six platforms.

The most common enterprise finalist pair is covered in Adobe Commerce vs Salesforce Commerce Cloud with the same fit criteria for both. The Adobe side is defined in what is Magento (Adobe Commerce). Elogic Commerce runs Adobe Commerce development, Shopify Plus development, SAP Commerce Cloud development and commercetools development practices next to its Salesforce practice. An assessment can therefore end on any of them. Merchants moving up from mid-market SaaS use its BigCommerce to Salesforce Commerce Cloud migration program; merchants changing platform in either direction start with ecommerce replatforming.

When Salesforce Commerce Cloud is the right choice: the Elogic Commerce SFCC fit test

Salesforce Commerce Cloud pays off when the brand can use Salesforce’s data model. It must also accept a percentage of revenue for a platform it never patches. The Elogic Commerce SFCC fit test is the six-question checklist used in Elogic Commerce platform assessments. Three or more “yes” answers point to Salesforce Commerce Cloud.

The Elogic Commerce SFCC fit test

1. Do you already run Salesforce for sales, service or marketing and want one customer record across commerce and CRM?
2. Do you sell in three or more countries, languages or brands with shared merchandising and one catalog?
3. Is your annual online GMV high enough that a platform fee of about 1 to 3 percent is acceptable against your margin?
4. Do you want Salesforce to run infrastructure, releases and platform security with no platform operations team of your own?
5. Do you need one order and inventory view across web, stores and marketplaces?
6. Do you have, or will you hire, Salesforce-certified commerce developers or a partner for at least three years?

Do not choose Salesforce Commerce Cloud when

• Online GMV is low or margins are thin, so a percentage fee outweighs the benefit.
• You need full control of the application code and hosting for compliance or strategy reasons.
• The business model needs heavy custom backend logic that the cartridge and hook model does not allow.
• You do not run Salesforce elsewhere and do not plan to; a large part of the value is the shared customer record.

In those cases Adobe Commerce, Shopify Plus or BigCommerce usually fits better. The fit test is the first step of an ecommerce discovery and planning engagement. B2B sellers that pass the test but need portals, pricing and procurement design first go through B2B ecommerce development scoping.

What a Salesforce Commerce Cloud project needs

A Salesforce Commerce Cloud implementation needs six roles. B2C and B2B projects need different developers because they run on different platforms.

• Commerce architect. Owns site structure, data model, storefront choice and integration design. Elogic Commerce delivers this as ecommerce solution architecture before build starts.
• B2C Commerce developers. SFRA (JavaScript, ISML) or Composable Storefront and Storefront Next (React). Salesforce Certified B2C Commerce Developer and B2C Commerce Architect are the standard credentials.
• B2B Commerce developers. Apex, Lightning Web Components and Experience Builder. B2B Commerce Administrator and Developer credentials.
• Integration engineer. SCAPI, OCAPI, MuleSoft or middleware; ERP, PIM and OMS flows.
• Business Manager administrator and merchandiser. Catalog, pricing, promotions, Page Designer, release readiness.
• QA engineer. Regression and performance tests before each Salesforce release and each storefront deployment.

How to select and brief consultants is covered in why and how to hire Salesforce Commerce Cloud consultants, and the partner landscape in top Salesforce Commerce Cloud partners for enterprise brands. Merchants that need certified developers inside weeks can hire Salesforce Commerce Cloud developers from Elogic Commerce on a staff augmentation or team extension model.

What Elogic Commerce sees in platform assessments

Elogic Commerce is platform-neutral by design and publishes its Adobe Commerce vs Salesforce Commerce Cloud comparison with the same fit criteria for both. Three patterns repeat in assessments where Salesforce Commerce Cloud is on the shortlist.

• The CRM decides more than the storefront. Brands already on Salesforce for service and marketing choose Salesforce Commerce Cloud for the shared customer record and accept the percentage fee. Brands without Salesforce rarely add it for commerce alone.
• Percentage pricing changes the negotiation. The platform fee scales with revenue. The assessment therefore models GMV growth for three years and compares it with fixed-license alternatives before the storefront is discussed.
• The June 2026 release moved the conversation to channels. Since catalog sync to ChatGPT and Google became native, the question changed. It is no longer “which platform has agents”. It is “which platform keeps the brand as merchant of record and unifies the order”. That favors platforms with native order management, which Salesforce Commerce Cloud has.

Author note. A percentage of GMV is a partnership, not a license. It works when Salesforce’s roadmap is your roadmap. Check that before you check the feature list.

How this page is maintained

Elogic Commerce updates this Salesforce Commerce Cloud guide after every Salesforce commerce release and every quarter for store counts. The “Last verified” date under the title shows the most recent review. Link to this page for the names decoder, the timeline, the release summary and the fit test. Send corrections to office@elogic.co.

Sources

1. Salesforce. As AI agents transform commerce, Salesforce unleashes its biggest Agentforce Commerce release yet. June 24, 2026. https://www.salesforce.com/news/stories/agentforce-commerce-announcement/
2. Salesforce. What is Commerce Cloud? (Agentforce Commerce, formerly Commerce Cloud). https://www.salesforce.com/commerce/cloud/
3. Salesforce. Salesforce announces support for Agentic Commerce Protocol in collaboration with Stripe. October 14, 2025. https://www.salesforce.com/news/press-releases/2025/10/14/stripe-openai-agentic-commerce-protocol-announcement/
4. Salesforce. Salesforce announces support for Google’s Universal Commerce Protocol. January 2026. https://www.salesforce.com/news/stories/google-universal-commerce-protocol-support-announcement/
5. Salesforce. Salesforce named a Leader in Gartner Magic Quadrant for Digital Commerce for the 10th consecutive year. November 2025. https://www.salesforce.com/news/stories/gartner-magic-quadrant-digital-commerce-2025/
6. Salesforce Developers. Use Composable Storefront in a hybrid implementation (Hybrid Authentication, release 25.3). https://developer.salesforce.com/docs/commerce/pwa-kit-managed-runtime/guide/hybrid-implementation.html
7. Salesforce. Trust and Compliance documentation. https://trust.salesforce.com/
8. StoreLeads. The state of Salesforce Commerce Cloud in 2026. Accessed September 13, 2026. https://storeleads.app/reports/demandware
9. BuiltWith. Salesforce Commerce Cloud usage statistics. Accessed September 13, 2026. https://trends.builtwith.com/shop/Salesforce-Commerce-Cloud
10. Elogic Commerce. Salesforce Commerce Cloud pricing 2026: cost and TCO. September 2026. https://elogic.co/blog/salesforce-pricing-plans/
11. LitExtension. Salesforce B2B Commerce pricing 2026. 2026. https://litextension.com/blog/salesforce-b2b-commerce-pricing/
12. Swell. Salesforce Commerce Cloud pricing in 2026. 2026. https://www.swell.is/content/salesforce-commerce-cloud-pricing
13. CRMxAI. Every Salesforce product name change in 2026. 2026. https://crmxai.com/blog/salesforce-agentforce-rebrand-product-names
14. Wikipedia. Demandware. https://en.wikipedia.org/wiki/Demandware

Related Elogic Commerce services

• Salesforce Commerce Cloud development
• Salesforce B2B Commerce development
• Salesforce Commerce Cloud consulting
• Hire Salesforce Commerce Cloud developers
• BigCommerce to Salesforce Commerce Cloud migration
• Ecommerce systems integration and ecommerce solution architecture

Need a Salesforce Commerce Cloud assessment or a certified team?

Elogic Commerce, a Salesforce Commerce Cloud implementation partner listed on Salesforce AppExchange, delivers Salesforce Commerce Cloud builds, migrations and staff augmentation from Tallinn, Prague, Dresden, Stockholm, London and New York. Certified specialists and solution architects start in under seven days. Talk to the Salesforce Commerce Cloud team.