Magento Developer Hourly Rate: How Much Does It Cost to Hire a Magento Developer?

Choose Magento
May 4, 2021
Choose Magento
Magento Developer Hourly Rate: How Much Does It Cost to Hire a Magento Developer?

Do conversations about money make you cringe? You might be a developer too afraid to overstate your price to the client. Or you may be a business owner who seeks technical assistance with your website and is completely unaware of developer hourly rates on the market. 

Money talk is unavoidable, especially while working on an ecommerce website development project plan. Magento developer rates can vary anywhere from $15/hour in India to $200+ in the US considering a developer’s level of seniority and prior experience. As a certified Magento development agency, we know how confusing it must be to find accurate information on the matter, so we’re here to share some insider tips on Magento developer rates not only at our company but also around the world.

Who is a Magento developer, what defines their cost per hour, and which staffing options a business owner has — read more in this article.

Who Is a Magento Developer?

Finding an experienced development team is like getting the right key to the keyhole: seasoned Magento developers will come up with a solution to any complicated task and transform your store into a customer magnet. Speaking of Magento developers, we usually imply two types of roles:

  • Front-end Magento developers deal with a “surface” of your website that a user interacts with. They build Magento themes and templates, decide where to place a checkout and/or “Add to Cart” button, and generally make a website accessible, intuitive, and visually appealing. 
  • Back-end Magento developers work on the server side of the website. They arrange all the functionalities behind the scenes: write code, make updates and changes, implement extensions, and create custom modules to ensure everything on the client-side actually functions effectively.

Each of these developers should be aware of the latest Magento technologies and updates. Their knowledge and expertise can be proven with prior projects and years of experience. Magento also issues certifications that add value to the developer’s portfolio.

What Are the Certifications Magento Developers Should Carry?

Because Magento has been acquired by Adobe, the collaboration between the two tech companies is becoming tight. So tight that Adobe has recently rolled out new certifications for Magento developers.

Normally, a developer should have carried at least one of the nine types of Magento certifications listed below:

Nine types of Magento certifications.

As of August 2020, Adobe has updated the Magento certification program. The tests are still revolving around real-life case scenarios and are scored in the same way. But here’s the catch: the certificates are valid for only two years. The badges themselves have been narrowed down to three based on the developers’ level of expertise:

Adobe certifications based on the developers’ level of expertise.

Here’s an insider tip while hiring a Magento developer: look for the certification badges! New or old, they are paramount for a reputable Magento development agency. 

Check out our certifications

Source Magento professionals with us at Elogic!

See Magento certifications

Magento Developer Hourly Rate

Now let’s get to the important stuff. A Magento developer hourly rate is largely affected by developer’s knowledge, skills, and certification. reports that the average Magento developer salary in the USA is $117,000 per year or $60 per hour. With more certificates and years of experience, a developer climbs up the career ladder and can charge $150-200/hr as a senior consultant and even $300-500/hr as an architect. 

But why pay the US rates if you can offshore? Surprisingly, the location defines Magento developer cost too.

According to Clutch, based on the knowledge, experience, certification, and many other aspects, Magento developers hourly rate can be anywhere from $50 to $250 per hour. A web developer in the US will charge you at least five times more as the professional of the same level of expertise in East Europe. Take a look at the approximate pricing map:

Magento developer hourly rate per country. Image credit: Codetiburon

Apparently, ecommerce website costs in the US are much higher. North American Magento specialists charge the highest rate of $100-175 per hour. West European developers follow with the rate of $40-125, and East European developers — at $20-50. The cheapest Magento developer hourly rate is in Southeast Asia at $15-20. 

Here’s a more specific breakdown of the cost of Magento developer of a professional level per country. In the USA and Canada, Magento developer hourly rate starts at $100 and can reach up to $175. Magento programmer hourly rates in the United Kingdom and Germany vary from £30 to £50 and $40 to $85 respectively. In Ukraine, the average Magento developer rate per hour is $25-50.

CountryMagento Developer Hourly Rate 
The USA, Canada$100-175
Germany, France, Italy, Spain, Estonia, Netherlands, Belgia$40-85
Mexico, Brazil, Colombia, Peru, Chile, Argentina$30-55
Ukraine, Poland, Romania, Belarus, Slovakia, Bulgaria$25-40
Morocco, Kenya, Nigeria, Egypt, South Africa$20-40
India, China, Philippines, Pakistan, Nepal, Bangladesh, Vietnam, Indonesia, Malaysia, Philippines$15-40

Insider tip: while it is true that you get what you pay for, don’t get misled by the low cost of Magento developers in East Europe. Countries like Ukraine, Poland, Hungary have lower corporate taxes and life expenses. Yet, these countries are renowned for a large pool of tech specialists and especially of Magento top talents.

Typical Magento development services that the development team provides during working hours: 

  • Web design 
  • Store development 
  • System integrations (ERP, CRM, PIM, shipping, payment gateway, and more) 
  • Custom extension development 
  • Magento 2 migration
  • Maintenance and support
  • Store audit
Magento developer hourly rate is an important part of a project budget. For more detailed info about a Magento website cost, check out our related article.
Guides & Advice
Ecommerce Website Cost: Set the Right Budget for Your Project

Magento Developer Staffing Options: In-house vs Agency vs Freelance

There are three staffing options you can choose to hire a Magento developer: in-house vs agency vs freelance. Let’s see the pros and cons of each development solution to help you make the right decision!

In-House Team

In-house team of Magento developers work within your company. A business owner employs a developer to fulfill their responsibilities on premises and constantly control the technical side of your project. 

Usually, a company hires a Magento in-house development team when they have an ongoing project that needs daily support and development. Here are the advantages and disadvantages of choosing this option.


  • You are surrounded by trustworthy people with a high level of engagement who understand your company’s culture and business objectives.
  • With an in-house development team at your office, the entire project progress becomes much faster. You can assign the tasks and troubleshoot rapidly, ask developers in-person to customize features or change the design, and generally manage priorities and deadlines much faster.  
  • In-house team is more dedicated than other sourcing options. You can be sure that you have professionals by your side who will not be distracted by other projects and/or clients.


  • Hiring certified Magento developers in your team can be challenging. Most experts work in big development agencies
  • It’s also difficult to evaluate the level of a developer’s skills without having the necessary technical knowledge. 
  • Having an in-house team also costs a pretty penny. It doesn’t matter if your team is working on a custom design or making small changes to optimize the store performance, you have to pay them the same salary. Not to mention sick pay, vacation days, health insurance, and refresher course costs. 


Agencies can be your offshoring or nearshoring option. Magento development agencies usually gather together real professionals in the field and are powerful think tanks for particular projects. They have vast experience working with diverse clients across industries and will manage your project from the beginning till the end.

Merchants often hire a Magento development agency on a per-project basis. They are a perfect fit if you have more than one task (which can be completed by a freelancer) and less than a long-term visionary project requiring ongoing support (for which you’ll need an in-house team).

Let’s take a look at the specific advantages and disadvantages of recruiting an agency:


  • Magento development companies are aware of all the tools and latest technologies on the market. They can apply that knowledge in practice and provide superior user experience and reduce development costs.
  • Programmers working in the development agency are Magento certified and have solid expertise to troubleshoot any kind of problem. 
  • If you are not sure about your project scope of work, you can use the development company’s services for initial work and after some time decide whether to continue the cooperation or not.
  • Trustworthy development agencies always have an ecommerce project manager that plans, executes, and monitors the project delivery (keep in mind: Elogic provides a project manager free of charge to the clients!).
  • Agencies often offer technical support and maintenance even after the development stages are finished.


  • There is a risk of overlapping roles, tasks, and responsibilities, which may result in loss of time and budget overruns for the project.
  • Usually, many agencies offer 24/7 assistance. However, because the team is not working on-site, their response to occurring technical problems may take more time. 
  • You won’t be the only client of an agency, so expect to receive less attention and dedication to your brand. Agencies will follow your ecommerce requirements document closely, but they will be less devoted to your long-term business objectives.


A freelancer is a self-employed programmer who provides development services and earns an income on a per-project basis. Unlike agencies, freelancers undertake smaller projects with fewer deliverables and often require supervision or guidance of a merchant. 

Freelancers are a flexible staffing option working great on highly specialized yet single tasks. Here are some advantages and disadvantages of hiring a freelance Magento developer.


  • Most freelancers are likely to charge less than an outsourcing agency since they don’t have the overhead expenses outsourcing companies have. 
  • You can hire freelancers for a short amount of time for certain tasks and functions. 
  • You can hire freelance developers in various parts of the world and reap the benefits of foreign currency fluctuation that can reduce your overall budget for the project.


  • Freelancers are likely not to be available whenever you need them, as they can be busy doing some other projects from other companies. Communication delays are common things at any phase of the project.
  • Freelancers might not be as committed as your in-hose team or development agency, as one job is not solely their priority. 
  • Freelancers can also intentionally or unintentionally mishandle or leak sensitive information to the parties concerned.  
  • Some freelancers are not credible and sometimes promise more than they can manage, for that very reason you should avoid working with programmers that do not have a good ranking.

How to Find Experienced Magento Developers

If you want to hire Magento developers, start with well-known online talent platforms such as Clutch, Toptal, Upwork, and Magento partners. Let’s talk in detail about each platform.


Clutch offers a list of 200,000+ agencies in 500+ categories. With Clutch, you can easily explore top services across industries to find the right solution for your business. The platform includes verified reviews, data-driven content (industry trends and insights), and a leader matrix that shows how companies compare in a particular market. We recommend taking into account the number of projects successfully completed by this specialist and their feedback from clients.

Magento developer hourly rate on Clutch: from $50/hr to $150/hr depending on a company’s location.


Toptal is a big and fast-growing network, that provides the talented freelancers to execute and integrate into your company for any technology stack. An internal team of experts reviews your request and matches your company with talent that has experience relevant to the role that you need. You have the possibility to have a trial period to decide whether freelance programmers meet your business requirements. Toptal has worked with companies in Japan, Switzerland, Canada, United States, Germany, United Kingdom, and more. 

Magento developer hourly rate on Toptal: $60/hr – $210/hr based on a freelancer’s level of expertise.


With Upwork, you can explore the various ways to connect with top-rated remote programmers and agencies. Upwork’s team of experts generate a shortlist of qualified professionals in different spheres from a vast talent database all around the world with the help of AI matching technology. Then you get a shortlist of candidates that should be a great fit for your company. You’ll be able to analyze the profiles, project portfolios, and ratings so you can find the perfect match for your project. 

Magento developer hourly rate on Upwork: $35/hr – $90/hr based on a freelancer’s location and level of expertise.

Magento Certified Partners

We also recommend checking official Magento partners on the Magento website. Magento provides a list of trusted consulting companies that help merchants deliver superior customer experiences on the Magento platform. Magento Solution Partners are trained, certified, and trusted companies with a strong knowledge of the Magento platform. They build leading B2C and B2B projects for global brands, SMB, and enterprises. 

Elogic is a trusted Magento partner with 70+ ecommerce experts and dozens of successfully implemented projects.

Hire our certified Magento developers at an affordable rate

Discover all the perks of working with a professional Magento development agency!

Hire now

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Your blog was absolutely fantastic! Large amount of great information which is often attractive some and the other way.Thanks.

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